EBM World Expo

The EBM Expo, comprising three co-located shows at Messe Frankfurt—E-Waste Expo, Battery Recycling Expo, and Metal Recycling Expo—aimed to enhance the efficiency and ease of communication with their exhibitors. Organised by Trans-World Events, the expo previously relied on a bespoke exhibitor manual system that did not reflect the event branding, was outdated, and required exhibitors to store large amounts of data on the system. In need of a quick solution, Trans-World Events adopted Eventflow, the online exhibitor manual application, and onboarded within two weeks, significantly improving their exhibitor management process.

Before implementing Eventflow, the Trans-World Events team faced several challenges with their existing exhibitor manual system:

• Outdated System: The bespoke system was outdated and did not align with the event's branding, impacting the overall user experience for exhibitors.
• Data Overload: Exhibitors were required to store extensive data on the system, leading to difficulties in managing and retrieving necessary information.
• Time-Consuming Updates: Updating the manual and ensuring all exhibitors accessed the latest information required significant time and effort.
• Complex Communication: The system's limitations led to reliance on email and phone support, complicating communication between the Trans-World Events team and exhibitors.‍
• Navigation Issues: Finding specific information was cumbersome, affecting the overall efficiency of event preparations.

To address these challenges, Trans-World Events adopted Eventflow, transforming their exhibitor management approach. Key improvements included:

• Quick Onboarding: Eventflow was implemented within two weeks, allowing the Trans-World Events team to invite their first exhibitors onto the platform promptly.
• Branded Experience: The platform was fully customised to reflect the EBM Expo branding, ensuring a seamless experience for exhibitors.
• Centralised Information: All necessary event information was consolidated into one accessible platform, available 24/7 to exhibitors, their staff, agencies, and contractors.
• Real-Time Updates: The Trans-World Events team could instantly update information, ensuring exhibitors always had the latest details.
• Enhanced Communication Tools: Eventflow’s integrated communication tools facilitated smoother interactions between the Trans-World Events team, exhibitors, and sponsors.
• User-Friendly Interface: The intuitive design simplified navigation and information retrieval, enhancing the user experience.

The adoption of Eventflow led to significant improvements in efficiency and exhibitor satisfaction for the EBM Expo:

• Time Savings: Automating manual processes reduced administrative tasks, saving the event organisers valuable time.
• Improved Efficiency: Real-time updates and centralised information streamlined exhibitor management, reducing errors and improving coordination.
• Positive Feedback: Exhibitors appreciated the easy-to-use platform, contributing to smoother event operations and a more positive experience.

Trans-World Events praised Eventflow for its impact:

"Implementing Eventflow was a great step forward. The platform significantly improved our exhibitor management process and allowed us to deliver a more seamless experience for our exhibitors. The quick onboarding process and ability to customise the platform to reflect our branding were particularly valuable. Eventflow has truly elevated our event operations."

Trans-World Events

The EBM Expo's transition from a bespoke exhibitor manual system to Eventflow underscores the positive impact of innovative technology in event management.

By implementing Eventflow, the Trans-World Events team achieved substantial time savings, improved efficiency, and enhanced the overall exhibitor experience, setting a new standard for future events.